Archive for September 3rd, 2012

Why do we place so much faith in ‘customer’ reviews?

So, it seems that RJ Ellory stepped in it, huh? Don’t worry, I’m not going to comment about his practice of writing reviews of his own work under pseudonyms (or the fact that it took people this long to figure out that “Nicodemus Jones” wasn’t real). No, what strikes me most about this is the [...]